张娟

教育背景： 博士，管理科学与工程专业，中国科学技术大学 硕士，管理科学与工程专业，中国科学技术大学 本科，电子商务专业，合肥工业大学大学

供应链管理、市场营销

1. Zhang Juan, Huang Jian. (2020). Deceptive advertising in a crowdfunding market. Transportation Research Part E: Logs and Transportation Review,135(March).
2. Zhang Juan, Gou Qinglong, Li Susan, & Huang Zhimin. (2017). Cooperative advertising with accrual rate in a dynamic supply chain. Dynamic Games and Applications, 7(1): 112-130
3. Zhang Juan, Gou Qinglong*, Liang Liang, Huang Zhimin. (2013). Supply chain coordination through cooperative advertising with reference price effect, Omega: the International Journal of Management Science 41(2): 345-353.
4. Zhang Juan, Gou Qinglong*, Liang Liang, He Xiuli. (2013). Ingredient branding strategies in a dynamic supply Chain: Models and analysis. International Journal of Production Research 51(23-24): 6923-6949.
5. Gou Qinglong, Zhang Juan*, Liang Liang, Huang Zhimin. Ashley A. (2014). Horizontal cooperative programs and cooperative advertising. International Journal of Production Research 52(3): 691-712.
6. Zhang Juzhi, Gou Qinglong*, Zhang Juan, Liang Liang. (2014). Supply Chain Pricing Decisions with Price Reduction during the Selling Season. International Journal of Production Research 52(1): 165-187.
7. Gou Qinglong, Zhang Juzhi, Zhang Juan, Liang Liang. (2014) Nash Equilibria of Co-operative Advertising Programs with Advertising Threshold Effects.   International Journal of Information Technology and Decision Making. Accepted.
8. 张娟, 王子玥, & 余菲菲. (2020). 纵向供应链下新产品技术创新模式选择. 管理学报.

2016.1-2018.12. 张娟, 科研项目名称, 国家自然科学基金青年项目“考虑消费者心理需求的流行品供应链广告与定价联合决策研究”.